Millennials and Baby Boomers in the Workplace
There are more people out in the workplace than ever before. As a generation, we are living longer, retiring later, and people are entering the workforce at an earlier age. Generations continue to...
View ArticleTips & Tricks for Recruiting Top Campus Talent in the COVID Era
As we continue to work remotely in-person meetings, networking sessions and recruitment events have come to a complete halt. Companies need to maintain their employer brand remotely to stay connected...
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How Sephora Built a Global Employee Value Proposition (EVP)
Sephora got its start in the 70’s when its founder, Dominique Mandonnaud, disrupted the beauty industry by bringing beauty products out from behind counters. People were encouraged to play with and...
View ArticleCodify Your Engagement and Culture Strategy with an Employee Value Proposition
For years, organizations have relied on large scale anonymous surveys to identify culture issues and measure engagement, loyalty, and experience. Organizations then typically work on wholesale culture...
View ArticleDo you have a Diversity, Equity, and Inclusion Value Proposition (DVP)?
You’ve likely heard about the importance of Diversity, Equity, and Inclusion (DEI) and have likely seen companies around the world rushing to publicize their aspirational pledges. However, those...
View ArticleDEI: Solving for Belonging
DEI issues are in the spotlight like never before and Blu Ivy is excited to announce our latest whitepaper explores how your diversity, equity, and inclusion efforts can create a greater sense of...
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New Employee Experience Terminology “Cheat Sheet”
An unprecedented year has challenged the world of business in almost every way. The digitization of the workplace has fundamentally reshaped the employee experience. From now on, how we foster a sense...
View ArticleIs your DEI Strategy Working?
The issue of diversity, equity, inclusion (DEI) is an ongoing challenge for organizations around the world. After over a year of instability, it has become increasingly clear how critical it is to not...
View ArticleBig Promises, Small Rewards: Why Talking about DEI Doesn’t Work
The ability to follow through on a commitment is a desirable quality both in business and in life. There is a level of effort required, often unknown; a responsibility to ensure that something happens....
View ArticleThe Internet Is Ruining Employer Branding
In today’s candidate-driven job market, employers have to play their cards right when communicating what they have to offer. This is why more and more companies are saying goodbye to traditional...
View ArticleSuccessful Mergers and Acquisitions include Employer Branding
For most companies, successful mergers and acquisitions center around aspiration: the new channels to be opened, the new revenue streams to be developed, the new efficiencies to be gained. All too...
View ArticleDismantling the Silo Mentality
Given the times and today’s business landscape, it’s more important than it’s ever been for work teams to be unified towards a common purpose and vision. That said, a lot of organizations struggle with...
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Workplace Communication: Embracing the Fundamentals
The practice of sharing business strategies, goals, and cultural values to employees has always been an essential component of high-performing, people-first cultures. As we continue to navigate the new...
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Employee Value Proposition Trends In 2022
Over the last twelve months there has been an explosion of organizations looking to refresh and expand their Employee Value Propositions (EVPs). Today we are sharing with you the why as well as to...
View ArticleA Guide for Executive Leaders Delivering on the Promise of Your EVP, Part I
With talent shortages at an all-time high, it is no surprise that many organizations are placing considerable time and investment in their Employer Brand strategy. More often than not, Employer Brand...
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Should Your EVP Be Aspirational?
“How do you want to be perceived as an employer?” This is the fundamental question we ask when we start our client journeys to create or refine their organizational employee value proposition (EVP)...
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Ensure Your Employer Brand Engages Returning Parents
Adjusting to parenthood is magical, but it’s also strange. It’s odd to think back to last spring as my daughter’s due date approached. Although the anticipation and excitement of parenthood was just on...
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Recognition and Rewards Programs Are Essential to the Employer Brand
In a climate where attracting, engaging, and retaining talent is constantly top of mind, many companies are looking to revamp and refresh their employer brand and employee value proposition as a means...
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A Service Mindset is Essential To A Branded Interview Process
Without question, we are in an unprecedented time when it comes to the pressure leaders face with recruiting top talent. The interview process can be time consuming and costly. Often, managers days are...
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Why an Employee Value Proposition is More Important Than Ever During an...
In an increasingly competitive labour market, it’s been a no-brainer for many businesses to invest in their Employer Branding and create or strengthen their employee value proposition. With so many...
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